Cardinale's approach to revitalizing AC Milan has been aggressive, with the club spending more than any other Serie A team during the last summer's transfer window. Additionally, a new stadium is being built with the goal of transforming the club's financial profile and bringing it in line with Premier League standards.

Cardinale also highlighted the disparity in TV revenue between the Premier League and other European leagues, stating that the Premier League has almost four times the revenue of other leagues. This, he believes, creates an uneven playing field, making it difficult for Serie A teams to compete financially. The lack of significant international broadcasting deals for Serie A teams is also a concern, as distributors often prioritize the top-tier leagues, such as the Premier League, over others.

Cardinale expressed the view that this situation is a problem, as it undermines the competitive balance that is at the heart of sports. He believes that the financial rewards for competition should be more evenly distributed, allowing smaller teams to benefit from their success.